It’s no secret that Instagram has an algorithm that determines the order in which posts appear in a user’s feed. But what factors influence this algorithm? Here are three of the most important:

1) How often you interact with a certain account. If you regularly like and comment on someone’s posts, their newer posts will be more likely to show up higher in your feed.

2) The freshness of the post. Instagram wants to show its users the latest content, so fresher posts are typically prioritized over older ones.

3) The relationship between the person who posted and the person viewing it. If you’re close friends with someone, you’ll likely see their posts towards the top of your feed even if you don’t interact with them as often as other accounts.

How often is the Instagram algorithm updated?

The Instagram algorithm is updated quite often, but the company has not released an exact schedule. Typically, small changes are made every few days or weeks, and bigger updates happen a couple of times per month.

How can businesses improve their chances of appearing in users’ feeds?

There are a few key things that businesses can do to improve their chances of appearing in users’ feeds. The first is to make sure that your profile is complete and up-to-date, with a complete biography, profile picture, and website link. The second is to post engaging content regularly; posts that receive high levels of engagement (likes, comments, and shares) are more likely to appear in users’ feeds. Additionally, using relevant hashtags can help your content reach a wider audience. Finally, make sure you’re targeting the right demographics for your business; Instagram’s algorithm takes into account factors like age, location, and interests when determining which posts to show users.

Is there a way to see the Instagram algorithm’s impact on your account?

There is no definitive way to see the Instagram algorithm’s impact on your account specifically. However, there are some methods of tracking how posts are performing that may give you some indication.

One such method is using Instagram Insights. This feature was added in 2016 as a way for businesses and users with large followings to measure data around their posts. Included in insights are metrics like impressions, reach, and engagement rate. While these numbers may not be completely accurate representations of what the algorithm is doing behind-the-scenes, they can give you a general idea about how well your content is performing.

Another option for measuring post performance is analyzing likes and comments over time. If you notice that one post received significantly more likes or comments than others, it could be an indication that this particular post was shown to more people because it performed better according to the algorithm.”

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